Non-Communicable Diseases

Thursday, 04.10.2012 | 14:30 - 17:30 | Congress Centre 1

Sponsored by Bureau of Health Promotion, Department of Health, Taiwan

NCD policy: what works? From nudge to regulation

Following the 2011 UN High Level Meeting, non-communicable diseases (NCDs) remain high on the policy agenda of countries in Europe and beyond.

This session goes to the core of contemporary debates on the prevention of non-communicable disease. Should the state seek to change people’s behaviours, given that it must pick up the pieces when they fall ill? Or should it allow them to be “free to be foolish”? Is “nudging” people better than coercing them or leaving them alone? How should the public health community engage with those who produce the substances that drive the epidemic of non-communicable diseases? Is nudging the producers more efficient and acceptable than regulating them?

Go to Session 2

The economics of NCD prevention

D Stuckler, Lecturer in Sociology, Cambridge University, UK

The challenges of advocating for effective NCD policy

J Watt, Director, NCD Alliance

Whole society development: strategy or fantasy?

ST Chiou, Director General, Bureau of Health Promotion, Department of Health, Taiwan

The role of industry in combating NCDs

C Leonard, Director of Scientific Affairs, Regulatory Affairs & Nutrition, Kraft Foods Europe

Influence of industry on public health

A Gilmore, Professor of Public Health and Director of Tobacco Control Research Group, University of Bath, UK

A nudge in the wrong direction: the limitations of the UK government’s approach to public health

C Bonell, Professor of Sociology and Social Intervention, Oxford University, UK

Interactive discussion

All speakers

Chaired by

M McKee, Professor of European Public Health, London School of Hygiene and Tropical Medicine, UK

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