FORUM 1
Organised by DG Health & Consumers and DG CONNECT, European Commission
This parallel session will look at the challenge of communicating health both to citizens and policy makers. At a time of financial austerity, it is vital that money spent on communication is used for the best results. With this session, we intend to foster a lively discussion on diverse topics to do with communicating health. The debate will consider the following questions:
Introduction
R Madelin, Director General, DG CONNECT, European Commission
How can we best use ICT as a tool for communicating health? How can we empower patients through communication and make them a driving force to improve healthcare? How should personal health data be managed?
Speakers
A Wyke, Founder and Managing Director, PatientView
N Forgó, Professor, Leibniz University, Hannover, Germany
U Schulze-Althoff, Representative of the winner of the SME Award ‘Medisana Space’
M Kosinska, Secretary General, European Public Health Alliance
D Garcia Trigo, Indra, Spain
Rapporteur
EW Maarserveen, Representative of Young Forum Gastein Initiative